The internet is now central to life and especially commerce. But did you know that building a website for your business is quick and very cost effective – in fact you could do it yourself. It doesn’t have to be a costly exercise. To get you started, we’ve rounded up the best, easiest and most cost-effective website builders in this handy review.
- The best all-rounder: Wix.com
Wix.com offers the complete package with a simple to use website builder. You can choose from over 500 designer-made templates already in the library and you are guaranteed to create a professional looking website. If you fancy designing your own site from scratch, the drag and drop website builder in wix.com is intuitive and easy to use. And the best bit is you don’t need to worry about code – you can add animation, videos, pictures, take bookings or even sell products and take payments online.
Wix.com offer a totally free version of their website building product, which is great if you want to launch your site with no financial commitment. However, for this privilege, wix.com will display advertising on your website. But you can upgrade from the free version from as little as £3 per month. Most people tend to opt for the still very reasonable £8.50 a month option which bundles in everything you could want for your site. Full details of the different payment plans and what is included in each can be found here.
Many small businesses choose to use a website builder like wix.com as it puts them firmly in control. No technical knowhow whatsoever is required as everything is included in the package. There is even an app store within the platform allowing you to bolt on search engine optimisation, email database creation, email sends and even an online store. If you are looking for inspiration, a nice example of a website built using wix.com is skiing-deals.co.uk.
- The most professional looking: WordPress.com
WordPress.com is a world-renowned website builder and content management system. It offers a drag and drop website builder to create your site, it’s really good and can deliver a stunning result, but many argue for the website building novice, wix.com has the edge in terms of ease and usability.
There are four packages to choose from, ranging from free to the business package for £20 per month. As with wix.com, the free package has some limitations such as having to use a wordpress.com subdomain rather than your own domain and having wordpress.com advertising displayed on your site.
One thing to watch out for with wordpress.com is that only the top package at £20 a month will allow Google Analytics integration. So, if you are keen on monitoring how many visitors come to your website, and which pages they visit, you’ll need to opt for the top package or use wix.com.
- The easiest to use: about.me
About.me is probably the easiest website builder there is. You only get a single page, but you can be published and live online in minutes. Signing up is straightforward and simple an as with many sites nowadays, you can sign up with your Facebook or Google account. The free version is basic but a good place to start. One compromise is the domain will be about.me/yourname. From just £6.58 a month you can unlock lots of features, such as connecting your own domain and the ability to capture leads, add testimonials and much more – here is what is included in the premium version. About.me is certainly very straight forward to set up but doesn’t have the extensive range of features that wix.com or wordpress.com offer.
- The Google one: Google Sites
Google have their fingers in just about every pie, so it’s no surprise to see they have a website builder. Google Sites sits in between the very simple about.me and the top of the range wix.com. it’s a basic drag and drop website builder but you can be sure that as it is from Google there will be a lot of updates and additional features being added of the next few months and years.
The final word on website building
Every business should have its own website and given the range of site builders on offer, there should be one that is perfect for you and your business. Our recommendation, as the best all-rounder for you and your business would be wix.com. Happy publishing!
Content produced by Tiger Consult Ltd